Before you decide anything about Beside, it shows you your own business the way a customer finds it: your listing, your reviews, your photos, your site on a phone, and the businesses Google puts next to you.
It is free, it takes about a minute, and you do not need an account to start.
Run your audit
Type your business name on the Beside home page and pick yourself from the list. Beside matches you against your Google listing, so what comes back is your real business, with your real reviews.
If you would rather not search by name, select Search website instead and give Beside your web address. Then select Run free audit.
What Beside reads
What it looks at | The question it answers |
Competitors | Which businesses Google puts next to you in your category, and how close they are |
Google listing | What a customer sees before they call you: your rating, your hours, your address, your description |
Reviews | What your customers are actually saying, most recent first |
Photos | The first impression Google hands out on your behalf |
Website | Your site, including how it looks on a phone, where most of your traffic lands |
Local search | Whether people searching for what you do can find you |
✅ Read-only: Beside only looks at what is already public. Your listing, your website and your reviews are not touched, and nothing is posted anywhere.
Read your results
Beside does not hand you a wall of numbers. It walks you through what it found one screen at a time: your scores, the market around you, what it thinks is going wrong, and the plan it would follow to fix it.
Each screen covers one part of your business, so you can see the evidence behind every claim rather than taking a grade on trust.
Save your audit
To keep your results, Beside asks for your email. Enter it and select Continue with email.
Beside sends you a 6-digit code. Type it in and select Verify and continue. There is no password to choose, and that is the whole sign-up.
💡 Nothing is published at this point: Saving your audit only stores what Beside already read. It does not connect any of your accounts, and it does not change anything about your business online.
The free audit, and the full audit
Both are called an audit, and the difference is how far Beside can see:
The free audit reads what is public about you from the outside, the way a customer sees it. No account is connected, and nothing is changed.
The full audit runs once you are on a plan. Beside goes deeper into your own business, and it is what puts Beside to work rather than only assessing you.
Once the full audit has run, what it found lives on in two pages that keep being re-measured rather than left as a one-off snapshot: Demand, for how easily customers find you, and Convert, for what happens to the ones who do.
FAQ
Is the audit really free?
Is the audit really free?
Yes. You give Beside an email address so your results can be saved, and that is all. No card, no plan.
Will this change anything about my business online?
Will this change anything about my business online?
No. The free audit only reads what is already public. Nothing on your Google listing, your website or your reviews is modified, and Beside does not need access to any of your accounts to do it.
What if I do not have a website?
What if I do not have a website?
The audit still works, and not having a website will be one of the things it flags. It is a common reason customers cannot find you, and Beside can build one for you. 📖 Set up your Beside website
The audit has something wrong about my business.
The audit has something wrong about my business.
It reflects what is public, so a mistake in the audit usually means the same mistake is out there where your customers see it. Once you are set up, everything Beside knows about you lives in your Business Profile, and you can correct it there.
Can I download my audit?
Can I download my audit?
Once you are on a plan, Download Audit at the top of your Beside Agent page saves the latest one.
Does the free audit look at my calls?
Does the free audit look at my calls?
No. The free audit only reads what is public about your business, and your calls are not. Once you are on a plan and your Beside line is running, your calls become one of the main things your agent works from - they are where most of what happens with your customers actually happens.